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Let me set the
scene for a
moment…
The interview
committee at a
well-respected,
very
competitive,
high-paying
school district
has narrowed
down their huge
list of 500
applicants to the final
three.
The finalists
would all make
great additions
to the school, but
the interview
committee can
only hire one so
they decide to
"Google" each of
the candidates.
Here’s what
happens…
The
search results
for candidate #1
come up with
nothing, just a
bunch of links
that have
nothing to do
with the person
being
interviewed (the
most likely
scenario).
For candidate
#2, however, it
is quite a
different story.
This
candidate’s
search leads to several
links to various
myspace accounts
with pictures of
lots of
drinking,
partying, and
scantily clad
women.
Finally, the
committee
“Googles”
candidate #3 and
the search
results lead to
something very
interesting. It
turns out
candidate #3 has
written several
teaching related
articles and
they’ve been
published all
over the
internet.
Candidate #3 is
all over the
first pages of
Google!
So…which
candidate do you
want to be?
Obviously, you
want to be
candidate number
three.
Guess what? This
is easy to do!
First, let me
explain that
this idea came
to me after
participating in
“teacher
interview
discussion
panel” that was
held last
spring. Each
administrator on
the panel
admitted that
when they
finally narrow
down their
search to just a
few candidates
they always make
sure to Google
each one.
Now, this it got
me thinking…
What if I told
you that there
is an easy way
for you to get
your name all
over the first
pages of
Google…that
anytime someone
searched your
name they
would find links about you
AND all of them
related to
teaching.
What if I told
that this will
cost you
absolutely
nothing AND that
you most likely
have
everything
you need
already.
Well, that is
exactly what I
am telling you.
All you are
going to do is
submit teaching
related articles
to article
directories on
the internet.
Hold on, don’t
worry, this
is
very easy…in
fact, you
probably already
have the article
written and
saved on your
computer.
Here are the
steps…
1. Simply go
back through
your college
and/or graduate
work related to
teaching. Find
all those papers
you wrote about
student
motivation,
Bloom’s
taxonomy,
teaching
students with
disabilities
etc. Basically,
ANYTHING you
have written on
the subject of
teaching will
work.
2. If necessary,
break apart your
own work into
several
different
articles. Each
article should
be roughly
450-550 words.
3. (Optional)
Reformat the
article so it is
easier to read
on a computer.
This is not
necessary, but
helpful –
anything that is
written to be
read off the
computer is
usually spaced
differently –
just take a look
at the spacing
of this article
– every couple
of sentences is
a paragraph.
4. Create a
resource box. A
resource box is
simply the
“author’s bio”
at the bottom of
the article.
Now, internet
marketers use
this resource
box to link back
to their website
where they try
to sell you
something…take a
look a look
resource box of
this article for
an example.
However, you do
not have to do
this…your
resource box
will simply be a
few lines about
you.
For example,
“John Smith is a
father, husband,
and first grade
teacher at
such-n-such
elementary
school. He has
a passion for
inspiring
students to
learn and reach
their fullest
potential.”
5. Submit your
articles to
article
directories on
the internet.
Article
directories are
free to join and
there are many
to choose from,
but I will save
you some time
here... By far
the best article
directory on the
internet is
www.ezinearticles.com.
Yes, there are
countless
others, but
ezinearticles.com
is well-liked by
Google and will
get you ranked
the quickest.
Here are two
more I suggest…GoArticles.com
and
SearchWarp.com.
You can submit
the same article
to all three
those
directories if
you choose, but
definitely
submit to
ezineartciles.com
That’s it!
Try to submit as
many articles as
you can…I would
suggest 5-10 to
start, but the
more the better.
Before you know
it your name will be
all over the
first page of
Google.
Then the next
time an
interview
committee
decides to
"Google" you,
they will be
extremely
impressed.
However, you
don’t have to
stop there…
Here are some
more tips for
taking this
strategy a step
(or two)
further…
1. Once you have
submitted
several articles
you can also use
this same strategy to
help you land
the interview
itself. You see,
each article
directory will
have an
“author’s page”
with links to
all of your
articles. Why
not provide the
link to your
“author’s page”
in you cover
letter.
2. Don’t forget
to mention your
author’s page
DURING the
interview as
well. Let
the interview
committee know
where they can
learn more
about you.
3. How about the
post-interview
follow-up?
Everyone knows
that you must
follow-up on the
interview if you
expect to get
the job. Why
not put the link
to your author’s
page in your
follow-up as
well.
4. Set
up your own
simple web
page. The web
page can be all
about you and
your passion for
teaching. You
can post
pictures, sample
lesson plans,
examples of
projects etc.
Then in the
resource box of
your articles you
simply place
a link back to
your web site.
5. Now, if you
really
want to take
things an extra
step you can pay
to use an
article
submission
service such as
SubmitYourArticle.com.
They will
submit your
article to
hundreds of
article
directories
(including
ezinearticles,
GoArticles, and
SearchWarp).
This will really
put your name
out there.
Let me stress
here that these
last couple of
tips are not
necessary. You
can get started
very easily
without spending
a penny and
could have ten
articles
submitted to the
three major
directories in a
matter of a day
or two.
Why not let all
that hard work
you did to get
your teaching
certification
pay off. Submit
your work to
articles
directories and
you will
separate
yourself from
the competition
and establish
yourself as an
expert in your
field. |